Brenda’s Blog
Access inspiring tips, tools, and immediately useful techniques to achieve even greater success in leadership and life. Ride along with Brenda on this journey to building a strong leadership brand – The Trademarked YOU™.
Has Starbucks committed a “logo no-no?”
Whether you're a fan of Starbucks or not, the brand is a great one to study. As the first big-name...
I Asked . . . You Answered! 2010’s Biggest Corporate and Personal Brand Winners and Losers Survey Results
In late December, I asked our online community to vote on the Biggest Corporate and Personal Brand...
HOW YOU™ ARE LIKE SHAMPOO FOR COLLEGE GRADUATES WINS A NATIONAL BEST BOOK 2010 AWARD
SPONSORED BY USA BOOK NEWS Author Brenda Bence’s book focused on helping college graduates find a...
WHAT’S YOUR BRAND ICON?
Most of you know I travel a lot, but September and October were filled with two personal...
The U by Kotex brand has found a way to speak to an audience that will never even use their product . . . How?
If done correctly, a little bit of controversy can go a long way for your brand. It builds...
Brenda Bence to Be Featured on Cover of The Woman’s Advantage 2011 Calendar
Entrepreneur’s Advice Presented in Woman’s Advantage Shared Wisdom Calendar Brenda Bence, Founder...
Recent Interview about How YOU™ Are Like Shampoo for Job Seekers
Click here to read a recent interview about the second book in my personal branding book series...
How Johnnie Walker came to be one of the world’s most recognized whiskeys.
The actual Johnnie Walker logo came from a lunch meeting between a famous cartoonist and JW execs,...
PUMA developed from a rivalry between two brothers…
PUMA developed as a rivalry between two brothers. It has gone from signature soccer apparel to a...
Martha Stewart – from ‘busted’ brand in handcuffs & knitted poncho to legendary personal and corporate brand.
Not long ago, the world watched while Martha Stewart's brand plummeted and the press had a field...
The Forgotten Choice
Discover a little-known decision you make every moment that either holds you back or opens doors to unlimited possibility. Learn More >
Get your free gift here
Sign up for Brenda's newsletter, and receive her "Inspired Mindset" Toolbox with 7 powerful tips to help strengthen your mindset and build an inspiring brand. Learn More >
