As you may have heard by...
Do You Have a “Bug” In Your Branding Chain?
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Brenda's Blog
All articles from the General Branding, Positioning and Marketing Category
Howâs Your âBrand Triangleâ˘â Doing?
You may not know what a...
The “Power of Three” Personal and Corporate Brand Challenge
The âPower of Threeâ...
BRENDA BENCEâS SMARTER BRANDING WITHOUT BREAKING THE BANK IS A FINALIST IN TWO USA âBEST BOOKS 2011â AWARDS CATEGORIES
Click Here For Printable...
Do YOU⢠and Your Brand Have Sticking Power?
If I started a conversation...
Has Starbucks committed a âlogo no-no?â
Whether you're a fan of...
I Asked . . . You Answered! 2010’s Biggest Corporate and Personal Brand Winners and Losers Survey Results
In late December, I asked...
WHATâS YOUR BRAND ICON?
Most of you know I travel a...
How Johnnie Walker came to be one of the worldâs most recognized whiskeys.
The actual Johnnie Walker...
PUMA developed from a rivalry between two brothers…
PUMA developed as a rivalry...
