What an honor to have my article featured on the June cover of the Marketer magazine in Poland! Doing this media interview with Lukasz Murawski, I was reminded of just how much the fundamentals of leadership personal branding are the same all across the world. I think they can be summed up in three powerful steps:
Define your brand
Communicate your brand
Avoid damaging your brand
I’m curious what you think… What are other key leadership concepts that transcend borders?
P.S. If you’d like to hear more, here’s a link to the video interview I did with Lukasz, as a supplement to the written article. It was a fun walk down memory lane as I shared with Lukasz stories from my time of living in Poland when I worked there as an executive for P&G. Amazing times! https://brendabence.com/…/how-well-is-your-brand…/
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